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Title: a study to indicate the importance of consumer based-brand equity on consumer perception of brand strong brand equity has become a very important factor that influences consumer’s perceptions of a brand. For brands, its impact on brand equity and brand image is significant, and due to its nature it requires a different kind of approach in comparison to communication on traditional media it is important to know how significantly social media activities may affect brand equity and brand image, so companies can allocate resources to it ac-cordingly. Brand equity dissertation writing service to help in writing a phd brand equity thesis for an mba dissertation defense.